October 21, 2011
Weekly Roundup: The great tech war of 2012, the 7 billionth person and the greenest companies
Posted by: Jessica Vaughn - New York in North America
-Elizabeth Kolbert muses on the arrival of the world’s 7 billionth person at the end of October, in The New Yorker.
-The Washington Post looks at how India, one of the main drivers of global population growth, is struggling to deal with its expanding populace.
-Ad Age reports on how marketers in Japan and other Asian nations are retooling for aging populations.
-An International Labour Organization study on European and American youth finds a generation “that, at best, has become disheartened for the future, and, at worst, has become angry and violent,” reports Reuters.
-In a lengthy New York magazine piece, writer Noreen Malone explores how today’s young adults are handling “coming of age in post-hope America.”
-As part of its American Consumer Project, Ad Age looks at America’s shrinking middle class and the new reality marketers will need to adjust to.
-Stigmatization of single moms is waning in the U.S., reports Ad Age, as the demographic changes.
-Time examines whether China is “a $6 trillion bubble that’s ready to pop.”
-Credit Suisse’s second annual Global Wealth Report finds a rise of 14 percent in global wealth, with Asia Pacific responsible for much of it.
-Newsweek lists “The World’s Greenest Companies,” reporting that today, “Top-ranked companies are approaching green projects with increasing tenacity, even in this weak economy.”
-A special report on “Business in India” from The Economist argues that “Indian businesses are rewriting the rules of capitalism in a distinctive and unexpected way.”
-A British government report warns of the complex problems that will arise as people migrate in response to environmental change, according to The Financial Times.
-The Atlantic examines innovation in the United States in a special report, “Start-Up Nation.”
-The Financial Times takes a look at the lack of tech innovation in China.
-Fast Company outlines the impending tech war between Facebook, Google, Apple and Amazon.
-In Ad Age, SocialVibe’s Jay Samit discusses the problem of marketing to the mythical living room.
-Consumers and corporations are coming to see the utility offered by electric vehicles, according to The Financial Times, while The Wall Street Journal looks at the rate of electric car adoption in the U.S.
-NBC Nightly News looks at how some farmers in China are growing coffee beans where tea was once cultivated.
-Now that the produce aisle is the “equivalent of the popular kids’ school-lunch table,” says The Wall Street Journal, packaged-food manufacturers are trying to situate their own products there.
-Two analysts break down the demographics at NYC’s Occupy Wall Street.






