December 7, 2012

Weekly Roundup: JWT’s 10 Trends for 2013, hubbies doing housework and the anti-college movement

Posted by: in North America

-This week we released our eighth annual year-end forecast of trends that will shape or significantly impact consumer mindset and behavior into the near future. Click here to watch a two-minute teaser video about our 10 Trends for 2013, here to read the Executive Summary and here to purchase the report.

-BrandZ released its annual list of the Top 50 Most Valuable Chinese Brands.

-Air pollution in Asian cities is increasing, with 70 percent failing to meet World Health Organization targets, reports The New York Times.

-In the wake of the Bangladeshi garment factory fires, The New York Times asks who’s ultimately responsible for such disasters in the age of global brands, production and supply.

-Tablets and other digital devices may soon change education in Africa, reports The Economist.

-Mashable lists 11 tech trends for 2013.

-The New York Times examines the rising anti-college movement, looking at why more young people are following alternative career paths.

-U.S. Census data show that women comprise a third of America’s lawyers and doctors, a sea-change from a generation ago, reports The Wall Street Journal.

-The New York Times spotlights the growing cohort of young French citizens who are educated but unable to find long-term employment.

-Marketers are retooling for an era in which men are doing more housework and women more delegating, reports The Wall Street Journal.

-Retailers like Tommy Bahama are adding restaurants or other food and drink services to amplify the appeal of brick-and-mortar, reports Businessweek.

-The New York Times looks at how girls’ toys are changing as more dads do the purchasing and parents seek to encourage math and science skills across genders.

-The Wall Street Journal looks at how same-day delivery is becoming a “costly Web battleground.”

-The Baltimore Sun spotlights the new concepts that retailers are experimenting with during the holiday shopping season.

-Nielsen’s Social Media Report 2012 examines how social media is coming of age and the implications for marketers.

-Social media is becoming a bathroom mainstay, according to a new study cited in USA Today.

-The Economist examines whether we might one day see a drone-powered network that carries objects between stations.

-Parents are concerned about digital marketing that target their kids, reports Adweek.

-A U.S. proposal to require new vehicles to have “black box” data recorders has many privacy advocates up in arms, according to The Washington Post.

-Indonesia now outranks Japan in terms of billionaires.

-Dating sites focused on helping users get offline are gaining steam, reports USA Today.

-From top performances to top reads, New York magazine releases a cultural review for 2012.

-Brands are putting a luxe spin on the lowbrow baseball cap, reports the FT.

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