JWTIntelligence Catalog Update
Thank you for you for visiting JWTIntelligence. We are currently updating our e-commerce section of the website. If you are interested in purchasing a report for either the 10 Trends for 2012, 10 Trends for 2011 or 10 Trends for 2010, please contact Nick Ayala for further details.
10 Trends for 2012 (December 2011)
Price: $250
In our seventh annual year-end forecast of trends for the near future, continued economic uncertainty, new technology and the idea of shared responsibility are at the center of or driving many of our trends.
JWT’s 10 Trends for 2012 report is the result of quantitative, qualitative and desk research conducted by JWTIntelligence throughout the year. For this report, we conducted quantitative surveys in the U.S. and the U.K. using SONAR™, JWT’s proprietary online tool. (We surveyed 531 Americans and 524 Britons age 18-plus from Oct. 31-Nov. 8; data are weighted by age, gender and income.) We also received input from nearly 70 JWT planners across more than two dozen markets, and we interviewed experts and influencers across sectors including technology, luxury, social responsibility and academia.
In this 102-page trend report:
● Executive Summary
● Navigating the New Normal
● Live a Little
● Generation Go
● The Rise of Shared Value
● Food as the New Eco-Issue
● Marriage Optional
● Reengineering Randomness
● Screened Interactions
● Celebrating Aging
● Objectifying Objects
● Appendix
If you are a JWT client, please contact us for a copy. If your company is a part of WPP, contact Nick Ayala for a discount.
10 Trends for 2011 (December 2010)
Price: $250
In our sixth annual year-end forecast of trends for the near future, technology is the overriding theme, driving many of our trends and at the center of others. The economy also continues to be a common thread.
JWT’s 10 Trends for 2011 report is the result of quantitative, qualitative and desk research conducted by JWTIntelligence throughout the year. For this report, we conducted quantitative surveys in the U.S. and the U.K. using SONAR™, JWT’s proprietary online tool. (We surveyed 504 American adults age 18-plus and 501 Britons from Oct. 15-24; data are weighted by age and gender.) We also received input from nearly 50 JWT planners across about two dozen markets. And we interviewed experts and influencers across sectors including retail, media, technology, gaming, urban planning, psychology and academia.
In this 88-page trend report:
● Executive Summary
● All the World’s a Game
● The Urgency Economy
● Non-Commitment Culture
● Eat, Pray, Tech
● De-Teching
● Retail as the Third Space
● Creative Urban Renewal
● Worlds Colliding
● Hyper-Personalization
● Outsourcing Self-Control
● Appendix
If you are a JWT client, please contact us for a copy. If your company is a part of a WPP, please contact Nick Ayala for a discount.
10 Trends for 2010 (December 2009)
Price: $250
As we approach a new decade, you’ll find that many of the trends we cite are consequences of the Great Recession. Technological, demographic and geopolitical changes are also key drivers.
JWT’s 10 Trends for 2010 is the result of quantitative, qualitative and desk research conducted throughout the year. It also pulls from the input of more than 50 trendscouts around the world. The trends explored here, which we believe have significant weight and momentum, are likely to be with us for a while.
In this 32-page trend report:
● Executive Summary
● Searching for Stability
● Reading the Fine Print
● Maximum Disclosure
● The Devil Wears Packaging
● It’s BIC, and It’s Bigger Than Ever
● Trickle-Up Innovation
● Retooling for an Aging World
● Life in Real Time
● Location-Based Everything
● Visual Fluency
● Whatever Happened To … (A review of our 10 Trends for 2009)
If you are a JWT client, please contact us for a copy. If your company is a part of a WPP, please contact Nick Ayala for a discount.