July 10, 2013
Now available: JWTIntelligence iPad app
Today, I’m extremely excited to announce the launch of the JWTIntelligence iPad app, which brings our trends intelligence to life for the tablet. With the launch, we have now consolidated our trends research and analysis into a rich and robust package for the iPad—a first not only for us but for the ad industry as a whole.
- An interactive version of “10 Trends for 2013 and Beyond” that includes proprietary data, videos, expert commentary, key drivers of these trends, hundreds of examples of how these trends are manifesting around the world, and implications for brands. Users can easily navigate between each trend and within the trends themselves, jumping to the areas of most interest and personal relevance.
- A visual grid of JWT’s “100 Things to Watch” that allows users to tap and discover the latest developments bubbling up in travel, technology, food, retail and other sectors.
- An automatically updated storehouse of JWT’s monthly trend reports.
- An entry point to JWTIntelligence’s daily updates.
The app, which is compatible with the iPad Mini and iPad 2 and later, was developed in partnership with JWT’s Casa (Miami), a leading mobile and digital creative agency focused on the design and development of mobile strategies and solutions. It is available via Apple’s App Store here as a free download for JWT employees, clients, the media and purchasers of JWT’s annual “10 Trends for 2013 and Beyond” report. The app includes nearly 40 new trend manifestations that have been added since the December release of “10 Trends for 2013 and Beyond,” which is available for purchase here.