October 18, 2013

Weekly Roundup: Manly packaging, privacy-seeking Millennials and ‘man buns’

Posted by: in North America

Read our roundups in magazine form on Flipboard, via the iOS and Android app or online; click here to find our magazine collection.

-“Divining the Future,” a series from The New York Times, includes reports on how far artificial intelligence has come, how media is evolving and “Asia’s Challenge to Europe.”

-Tech startups are popping up around Africa, thanks to better connectivity and rising consumption, explains Newsweek.

-The Wall Street Journal examines Mexico’s new junk food tax, an effort to contain the rise in obesity.

-As men do more grocery shopping, supermarket brands are making packaging more “manly,” explains The Wall Street Journal.

-Most American Millennials are “still not setting out on their own” and forming their own households, according to Pew research.

-Millennial travelers both spend more and complain more, according to a new Expedia study, via USA Today.

-Rather than perennially over-sharing, as conventional wisdom has it, many Millennials are very privacy-savvy, reports Slate.

-A surprising number of Millennials believe technology can be dehumanizing, but many in developing markets disagree, per a new Intel study.

-Reports that Boomers are abandoning suburbs for urban living belie the fact that most want to “age in place,” reports Forbes.

-With Google announcing that it will feature users’ posts and photos in ads, Time examines how more marketers are “trying to cash in on users’ connections.”

-The Economist reports that mobile apps are starting to reshape the taxi market in cities around the globe.

-The New York Times takes a look at how virtual-reality experiences are coming to fruition.

-As more U.S. cities track data on residents for law enforcement purposes, privacy advocates are raising alarms, says The New York Times.

-The Economist reports that a new USB PD (Power Delivery) standard next year could “change the way homes and offices use electricity.”

-Yet more research confirms that Americans are delaying retirement thanks to financial constraints, reports the AP.

-With many Americans struggling to pay bills, some are selling their hair, breast milk and eggs to raise cash, reports Bloomberg.

-A new survey examines the rise of online video viewing and the decline in TV viewing among Millennials, via Mashable.

-Adweek cites Nielsen data showing that the American TV audience is aging up, and the 18-49 cohort have largely turned away.

-Bloomberg Businessweek looks at why British imports are invading Americans’ TV screens.

-More apps and other digital services are catering to luxury customers, reports The New York Times.

-The Daily Beast spotlights a Wharton study finding that its male grads are becoming more egalitarian at home.

-Latin America is the next frontier for discount airlines, reports The Wall Street Journal.

-The BBC takes a look at the flourishing tech hub in Recife, in Brazil’s north.

-With consumers increasingly focused on their sugar intake, juices are on the decline, reports Bloomberg Businessweek.

-”Homemade Is the New Organic,” asserts The Atlantic, since “media has raised the bar for home cooking.”

-An FT columnist explores how craft breweries are challenging the big beer players.

-China is seeing the rise of imaginative restaurants that are uniquely Chinese, reports The New York Times.

-The FT takes a look at why the price of cocoa is rising.

-USA Today spotlights the rising popularity of moonshine (cited in our 2012 food-trends report).

-The Guardian investigates the popularity of “man buns” as more male celebrities sport the hairstyle.

2 Responses to "Weekly Roundup: Manly packaging, privacy-seeking Millennials and ‘man buns’"

1 | grace

October 22nd, 2013 at 11:41 am

Avatar

there’s not enough time in the world to finish reading the stuff you guys are curating.

but there’s time for a quick thank you note.

2 | grace

October 22nd, 2013 at 11:41 am

Avatar

thanks! :)

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Things to Watch

  • Uniqlo, H&M and Retail As the Third Space
    April 15, 2014 | 4:30 pm

    “Retail As the Third Space,” one of our 10 Trends for 2011, is rapidly accelerating: As digital commerce becomes habit for consumers, brick-and-mortar is increasingly focused around experiences, unique environments and customer service, giving shoppers new reasons to visit retail spaces. Uniqlo’s flagship in New York is a good example. A newly renovated floor incorporates a Starbucks (a favorite brand among teens) and, as MarketWatch reports, “lounge sofas, tables and chairs and an iPad station, allowing shoppers to stay and mingle.” Thanks to a partnership with the nearby Museum of Modern Art—resulting in a range that uses images from famous artists—the floor’s design is museum-like, with T-shirts in framed display cases.

    Another recent example in Manhattan is H&M’s flagship, which opened in late 2013, which one writer dubs “The most retail fun you can have with your clothes on.” For more on Retail As the Third Space, find our 2103 report Retail Rebooted here. —Marian Berelowitz

    Image credit: Uniqlo

  • Bitcoin middlemen
    April 10, 2014 | 2:45 pm

    Given its volatility, security issues and legal concerns, merchants interested in accepting bitcoin have a lot to worry about, especially with the possibility (as some see it) that looming regulation could upend the entire system. To mitigate the risk and open merchants up to new revenue streams, startups such as BitPay and Coinvoice make it easier for companies to accept the cryptocurrency.

    These payment processors act as middlemen: A shopper pays in bitcoin, but the merchant can decide whether to be paid in bitcoin, fiat currency, or a combination. This allows companies to shield themselves from the uncertainty of the currency or to dip a toe into accepting it as payment. Until bitcoin becomes more stable and regulated, payment processors such as these will be a safer option for merchants. (For more on bitcoin, see also our post on the Inside Bitcoins conference.) —Nick Ayala

    Image credit: BitPay

  • Delta’s Innovation Class
    April 3, 2014 | 2:15 pm

    Delta’s new Innovation Class allows the influencers of tomorrow to spend a flight with a current industry leader—the airline calls it a “mentoring program at 35,000 feet.” The first mentor was Pebble smart watch creator Eric Migicovsky, on his way to Vancouver for the recent TED conference, who was paired with visual artist James Patten, a 2014 TED senior fellow. The next flight, in May, will feature chef Sean Brock as he heads to the James Beard Awards.

    While Innovation Class isn’t the first such initiative, it’s the first to leverage existing social networks on LinkedIn, where potential seatmates apply to Delta. The program illustrates creativity in using the plethora of touch points marketers have access to and can leverage to create valuable experiences both online and off. —Matt Goldenberg

  • Virtual reality rugby
    March 27, 2014 | 1:00 pm

    While the Oculus Rift headset doesn’t yet have a launch date, brands are already using the virtual reality platform to amaze consumers. To promote Game of Thrones, HBO made fanboys’ dreams come true at this year’s SXSWi with an experience that took viewers on an immersive trip up the show’s famed “Wall.” And U.K. phone company O2 has created “Wear the Rose,” a rugby training experience that combines footage from GoPro cameras with an Oculus headset to give fans the experience of training with England Rugby.

    “Rugby balls are thrown at you to catch, charging players run at you to teach you tackles, and at one point you find yourself in the middle of a scrum,” writes Eurogamer. O2 recently debuted “Wear the Rose” at a stadium match and will showcase it in select U.K. stores starting in June. —Aaron Baar

  • Security as a USP
    March 20, 2014 | 12:45 pm

    As we note in our wrap-up of SXSWi, security is fast becoming a unique selling proposition. Rather than treating it as an afterthought and scrambling to compensate if user data is compromised, more tech companies will build highly secure environments for their users from the start—selling security as a point of differentiation until it becomes a right of entry.

    The secure-communication app Wickr is offering up to $100,000 to any hacker who can crack its defenses and is selling a suite of six privacy features to developers and apps like Snapchat and WhatsApp. Another such app, Telegram, offers a bounty as high as $200,000 to anyone who can crack it. Meanwhile, the upcoming Blackphone is described as “the world’s first smartphone which places privacy and control directly in the hands of its users.” —Ann Mack

  • Watson, AI and customer service
    March 13, 2014 | 1:45 pm

    IBM has been promoting the commercial applications of Watson, its artificial intelligence service, with CEO Ginni Rometty announcing a Watson challenge for mobile developers at the recent Mobile World Congress. Rometty also noted that North Face is testing a website that incorporates Watson intelligence to answer customer queries, as seen in this video of an IBM demo at the MWC. Watson could serve as a “personal shopping concierge” for e-commerce brands, as Ad Age put it.

    At this week’s SXSW in Austin, where IBM has Watson powering a food truck to demonstrate its multifaceted potential, an IBM exec talked up Watson’s potential in the customer-service arena. We’re seeing the beginnings of a world where artificial intelligence powers (and personalizes) an array of brand interactions with consumers. —Marian Berelowitz

     

  • Spritz
    March 7, 2014 | 5:00 pm

    Slate may have to adjust the Minutes to Read feature on its articles. In line with our Age of Impatience trend for 2014, Spritz is a new reading app that uses a new visual technology to help people read at Evelyn Wood speeds or faster.

    Pinpointing the “Optimal Recognition Point,” at which the brain begins to recognize numbers and letters, the program highlights that space for each individual word and places it at the same place on the screen, reducing eye movement. The program can push reading speeds up to 500 words a minute. (You can see it in action here.)

    Sprtiz will be available on Samsung’s new line of wearable technology. —Aaron Baar

    Image credit: Spritz

  • Virtual fitting rooms
    March 4, 2014 | 11:45 am

    PhiSix, a 3D virtual technology company recently acquired by eBay, plans to bring more of the outside world into physical stores’ dressing rooms in an effort to increase sales. We’ve reported before on websites that offer 3D virtual try-ons at home and brick-and-mortar stores that have become living, breathing websites. But PhiSix’s technology takes the virtual fashion experience one step further, allowing shoppers to see how specific items of clothing look on them, in a variety of sizes and contexts, without actually trying them on. With PhiSix’s computer graphics, which will be made available to third-party retailers, shoppers will be able to enter a store dressing room and view themselves wearing clothing in a number of active settings (e.g., swinging a golf club, walking down the street). The technology also recommends other items to consumers, based on a few basic measurement inputs. Although virtual try-on technologies, which have existed for a while, haven’t succeeded in displacing trying on actual clothing, PhiSix’s sexy timesaver may draw more shoppers into physical retail outlets. —Alec Foege

    Image credit: PhiSix

  • Daily Mail’s Just the Pictures app
    February 25, 2014 | 3:15 pm

    The U.K.’s Daily Mail, whose digital content is dominated by photographs, is planning to release an app called Just the Pictures that strips out the text for smartphone readers—or non-readers, in this case—who are looking for snackable content while on the go. At a Mobile World Congress panel in Barcelona, Melanie Scott of the Mail Online said the app will be out in March. Per Scott, the Daily Mail’s current iOS app attracts about a million daily users in the U.K., and they’re opening it four or five times a day for 12 minutes at a time, largely for the pictures. 

    Just the Pictures is another sign of images replacing words in our increasingly visual culture, one of our 10 Trends for 2014. For more on how this trend is affecting the mobile platform, watch for our annual mobile-trends report in April. —Marian Berelowitz

    Image credit: Daily Mail

  • Full-fat comes back
    February 20, 2014 | 6:00 pm

    Bring on the brie! Last week NPR reported on two studies finding that “whole-fat dairy is linked to reduced body fat,” research likely to boost a recent shift away from lower-fat dairy products. Butter has been bullish lately: Annual sales in the U.S. have increased 65 percent since 2000, with per-capita consumption reaching a 40-year high. And while milk sales in the U.S. declined in 2013, full-fat fared relatively well (with sales declining 0.8 percent vs. 4.1 percent for reduced-fat). 

    The trend ties into a growing preference for foods that feel less artificial or newfangled, as well as the ongoing urge to Live a Little (one of our 10 Trends for 2012).  —Marian Berelowitz

    Image credit: liz west

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