posts tagged ‘All the World’s a Game

Perhaps you’d feel differently about your Candy Crush addiction if you knew something useful could come out of it. Welcome to the burgeoning world of Gaming for Good. The concept has been around for a while: Vocabulary builder Freerice.com, for instance, launched in 2007 with the promise that 10 grains of rice would be donated […]

Find our roundups collected in magazine form on Flipboard, the iOS and Android app; download the app to view this week’s edition here: http://flip.it/Q2Gct. -According to a Nielsen study, more global consumers are willing to pay a premium for products from companies that give back to society. -The new “Meaningful Brands” report finds that Asia-Pacific […]

Ahead of its budget announcement Feb. 25, the Singapore government is appealing to the competitive nature of its residents to push them to better understand the nation state’s budget process and fiscal policies—via a weekly online quiz, open to any resident. Questions range from the simple, such as when Singapore’s fiscal year starts/ends, to more […]

Due to Thanksgiving Day office closures, this double-edition roundup covers items from the past two weeks. -The Economist’s World in 2013 special edition includes a “top ten for business leaders” and a look at what to expect from the next report on climate change. -A World Bank report warns that climate change could bring “cataclysmic […]

One way in which gamification, one of our 10 Trends for 2011, is manifesting today is brands incentivizing good behavior in consumers through tangible rewards. Nike’s “Bid Your Sweat,” an award-winning effort from JWT Mexico, demonstrated that every runner’s effort counts: An online auction let participants bid on the brand’s products using the kilometers they […]

-The Financial Times reports on rising fears about the impact of spiking food prices, especially in developing countries. -USA Today reports on a new study examining the life stage dubbed “emerging adulthood,” as well as a study that finds more 20- and even 30-something Americans are moving back in with their parents. -Newsweek reports on […]

July 23, 2012

Meal co-ops

Posted by: in Things To Watch

Meal cooperatives, once a staple of the earthy-crunchy set, are taking another left turn into the digital age. Harnessing the power of peer-to-peer sharing online, New York City residents can now anonymously exchange home-cooked dishes via Mealku. Participants earn points for meals they share, then cash in points to get meals. In Paris, Super Marmite, […]

For our July trend report, “Play As a Competitive Advantage,” we spoke with Dr. Stuart L. Brown, founder of the National Institute for Play and author of Play: How It Shapes the Brain, Opens the Imagination, and Invigorates the Soul. Brown trained in general and internal medicine, psychiatry and clinical research, and his years of […]

Estrela, one of Brazil’s biggest toy manufacturers and responsible for the Monopoly franchise in the country, has created a novel app for the game that integrates Monopoly with Foursquare. Anyone who checks in to a place on Foursquare can buy the property, competing and making arrangement with friends, as in the game board. For the […]

Extending stories over various platforms isn’t a new concept, as we noted in our 2011 trend report Transmedia Rising. But transmedia is becoming more pervasive as content creators find new ways to extend their properties and as consumer attention toggles between screens and devices. We’re seeing more of it in TV, where shows like Lost […]


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