posts tagged ‘dating

As consumers get savvier at avoiding traditional advertising, brands are trying new ways to blend ads with media content. Now, these “native ads” are expanding onto platforms with a romantic or even erotic focus. In the latest example, no less a diva than the newly single Mariah Carey created a Match.com profile to promote her […]

As gender and relational boundaries become more fluid, millennials (and their more adventurous elders) are crafting their own approaches to coupling. A far cry from the “free love” proponents of the ‘60s, today’s “monogamish” couples tend to be young professionals in committed relationships seeking occasional outside companionship. There’s even an emerging niche in the post-Tinder […]

-2015 is the year of positivity (at least in ads), per Adweek. -“Beware the pretty people,” says TechCrunch in an exploration of tech’s changing landscape. -MediaPost spotlights Hispanic Gen Zers and how they’ll change the consumer landscape. -BBC explores Gen Z’s tech addiction and what it will mean for the workplace. -Instagram remains the fastest-growing […]

Read our roundups in magazine form on Flipboard, via the iOS and Android app or online; click here to find our magazine collection. -The FT takes a look at how brick-and-mortar retailers are innovating in the face of stiff competition from online competitors. -Some multinational retailers are taking an online-only route when launching in China, […]

Read our roundups in magazine form on Flipboard, via the iOS and Android app or online; click here to find our magazine collection. -Adweek sifts through recent studies to outline ways that brands can “get Millennials to like you.” -In Interbrand’s latest Best Global Brands list, tech companies dominate the field, via The New York […]

Silicon Valley’s laser focus on ideas geared to young consumers has been a hot topic since a New Yorker essay last year (“the hottest tech start-ups are solving all the problems of being twenty years old, with cash on hand”) and a New York Times Magazine piece (“Silicon Valley’s Youth Problem”) last March. But as […]

Stephanie Coontz, a professor at The Evergreen State College in Washington state and director of research and public education at the Council on Contemporary Families, has written widely on marriage and family life. A recent New York Times column, for instance, explored “the new instability” in family life due to rising socioeconomic inequality coupled with greater […]

One of our 10 Trends for 2012 was Marriage Optional: More people around the world are living together or remaining solo instead of marrying. Pew reports this week that 1 in 5 Americans age 25 and up have never married, a fundamental shift since 1960, when only about 1 in 10 could say the same. Millennials are […]

Our latest trend report, “Meet the New Family,” examines how family is evolving, along with household makeup and interpersonal ties. While researching the rise of solo dwellers, we spoke with Bella DePaulo, an expert on the single life who works as a project scientist at UC Santa Barbara. The author of Singlism and Singled Out, […]

At last week’s FounderCon in Austin, an annual event hosted by startup accelerator TechStars, a dominant theme was data-driven analysis and decision-making. As consumers generate more measurable data than ever and the tools to process it get faster and cheaper, the opportunities for businesses to make smarter decisions are increasing exponentially. In the HR sphere, […]


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