posts tagged ‘diy

Read our roundups in magazine form on Flipboard, via the iOS and Android app or online; click here to find our magazine collection. -A New York Times section on the future of money includes a look at a potential “revolution in money,” the credit card of tomorrow and the bank branch of the future. -Americans are becoming […]

It’s time for brands to start acknowledging, reflecting and appreciating the complexity of modern man, as we discussed in last year’s The State of Men report. According to more recent research from JWT London, 43 percent of U.K. men agree that their gender is more well-rounded today than it used to be. Take the fact […]

As JWT MENA explain in their new 10 Trends for 2014 report, consumers in the Middle East and North Africa are working en masse to effect change in the region. Powering this trend are DIY-minded Millennials, who approach problems with a “yalla” attitude (Arabic slang for “Let’s move it”) and an entrepreneurial drive with which […]

JWT MENA’s 10 Trends for 2014 – Executive Summary from JWT MEA JWT MEA In a region where extremist doctrines are giving rise to social struggles, growing numbers of young Arabs are Truncating Taboos through an alternative sociocultural revolution that questions—and at times eliminates—norms and practices that Middle Eastern/North African societies have held dear for […]

Waze’s Di-Ann Eisnor was among the experts we spoke with for our recent trend report “13 Mobile Trends for 2013 and Beyond,” which is based around insights gleaned at the GSMA’s Mobile World Congress in February. Waze, a “community-based traffic and navigation app,” won Best Overall Mobile App at the Global Mobile Awards held at […]

-The Economist examines India’s next generation of tech entrepreneurs and why the sector hasn’t evolved faster. -The New York Times looks at the crushing impact of Italy’s severe recession on its smaller businesses. -“Russians, Asians and Arabs are rewriting the rules of European tourism,” reports The Guardian, with the continent hosting a new cohort of […]

With college tuition escalating to increasingly unaffordable heights, Americans seem to be losing faith in the value of a degree: A new survey finds that just 57 percent of adults believe college to be a good investment, a steep decline from the 81 percent who said the same four years ago. At the same time, […]

-“Anger is beginning to infect Europe’s prosperous core,” reports the Financial Times, with populists outside the mainstream parties “playing on resentment and frustration triggered by austerity and falling living standards.” -The Guardian rounds up the findings after a month-long look at “New Europe” in its pages. -A 29-country OECD survey finds that Mexican citizens spend […]

-Everything SXSWi: Collected coverage from Fast Company, including a report on keynote speaker Seth Priebatsch of Scvngr. Ad Age names its eight most promising startups, and a columnist calls “the death of the social check-in.” Zynga’s Director of Brand Advertising describes “the new hardcore gamer”: 40-year-old moms more apt to play Farmville than watch soaps. […]

Tech giants are tapping into Americans’ newfound sense of DIY civic reform with Code for America, a new nonprofit supported by Yahoo! and Microsoft, among others. For 2011, 20 idealistic techies were chosen to partner with four cities—Boston, Philadelphia, Washington and Seattle—on a Web-based idea that each came up with for making their city “more efficient, transparent […]


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Things to Watch

  • The sharing economy grows up
    March 3, 2015 | 3:30 pm

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    Uber recently signed a partnership with mega luxury hotel line Starwood—for every dollar a Starwood loyalty customer spends on Uber, they’ll earn a point toward free rooms and other perks.

    Continue reading “The sharing economy grows up” »

  • Digital immersive exercise
    February 25, 2015 | 4:04 pm

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    Equinox’s new revved-up cycle class speaks to a growing exercise trend—digital immersion. This month the gym brand unveiled Pursuit, an immersive cycling concept, to limited U.S. gyms. Equinox describes the program as “an immersive studio cycling experience that uses groundbreaking gaming and data visualization to drive competition and inspire peak performance.”

    Continue reading “Digital immersive exercise” »

  • Science fare
    February 20, 2015 | 2:07 pm

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    The worlds of science, gastronomy and art are continuing to cross-pollinate—from edible conceptual art to molecular gastronomy “lab cafés” to synesthetic dining events. Café ArtScience in Cambridge, Mass., is a recent example. Opened late last year by David Edwards, a Harvard engineering professor, the café serves whiskey “fogs” through a special carafe that turns the liquor into vapor (which means consumers don’t take in any of the calories and feel none of the intoxicating effects).

    Continue reading “Science fare” »

  • Aman’s authentic-luxe travel
    February 11, 2015 | 1:06 pm

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    As travelers continue to seek out authentic and unique experiences, hospitality brands keep raising the bar on hyper-localized offerings and exceptional access. Aman, for instance, is introducing a phinisi-style sailing ship in Indonesia, marrying the brand’s ultra-luxe sensibility with regional tradition. With an outdoor lounge and bar, the option to travel by motor, and air-conditioned cabins, the ship brings every modern comfort to an age-old means of navigating the Indonesian archipelago. Another Aman property, meanwhile, offers a dip into paleontology: Guests at Amangiri in southern Utah can join an official dig at the Grand Staircase-Escalante National Monument, working alongside fossil experts for a half-day. The cost of getting one’s hands dirty starts at $600. (Resulting Instagram images: priceless.) —Marian Berelowitz

    Image credit: Aman

  • Adidas’ ‘virtual line’
    February 5, 2015 | 6:55 pm

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    Adidas’ new Confirmed app cleverly harnesses the fervor of collectors who normally line up for limited-edition shoes, moving fans onto a mobile platform. App users create an account, then get push notifications when hot new releases are on the way. Interested buyers in a given metro area—only New York City at launch—indicate their size and, if approved, receive details on where and when to pick up the shoes. An Adidas exec calls it a “virtual line.” In addition to collecting data on these super-fans, the app lets Adidas control which influencers get various styles, drives traffic to selected stores, builds additional buzz and cuts out secondary-market sellers armed with bots that secure advance orders. —Marian Berelowitz

    Image credit: Bloomberg

  • Adventurous play
    February 4, 2015 | 1:09 pm

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    Kids will slide through a “Tunnel of Terror” and get slimy on “Mount Mud” in Tough Mudder’s new obstacle course for the 7-12 set. The endurance-challenge purveyor is partnering with European soft drink brand Britvic on Fruit Shoot Mini Mudder, with events planned for the U.S., the U.K. and Ireland. The concept caters to parents looking to pry kids away from screens and get them moving—there’s now a CrossFit offshoot for kids, starting with preschoolers—in ways that are challenging and fun.

    Continue reading “Adventurous play” »

  • Rivals joining forces
    January 26, 2015 | 7:19 pm

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    Not long ago, a collaboration between two rival companies would have been seen as a counterintuitive and perhaps desperate measure. In 2015, however, BMW’s partnership with Volkswagen on fast-charging electric vehicle stations makes the automakers look self-confident, open and serious about sustainability and the common good.  Continue reading “Rivals joining forces” »

  • Virgin Hotels
    January 21, 2015 | 1:42 pm

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    Taking a cue from private clubs like Soho House—which now has outposts from Berlin to Chicago and Toronto—and cool hotel hangouts like the Ace, the first hotel under Virgin’s affordable-meets-aspirational banner houses a Commons Club. Offering “exclusivity for all,” the Commons hosts a “roundtable of ideas and indulgence” at a nightly social hour and includes a restaurant, bar and study area. Virgin marketing also taps into easyHotel lingo with the promise of no surprise fees and free wi-fi.

    Continue reading “Virgin Hotels” »

  • Google’s Ara phone
    January 16, 2015 | 11:51 am


    A new video from Google shows the latest prototype of its modular phone, which will launch this year in Puerto Rico. Project Ara emphasizes personalization—“What if you could make thoughtful choices about exactly what your phone does, and use it as a creative canvas to tell your own story?”—but the sustainability implications are also important.

    Continue reading “Google’s Ara phone” »

  • Nike taps into urban exploring
    January 5, 2015 | 1:13 pm

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    The city is the new terrain for Nike’s rebranded all-conditions gear, now named NikeLab ACG. Taking a cue from the urban exploration trend (“urbex”)—which involves venturing into unseen and generally off-limits structures and documenting the adventure—Nike says that “For today’s athletes, the city is the ultimate landscape,” complete with “modern obstacles” and many microclimates. Images show an intrepid explorer on a rooftop amid skyscrapers. The urban environment is now as challenging, intriguing and adventurous as the natural landscape.

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