posts tagged ‘soda

Sugar is getting an increasingly bad rap. It’s “the new tobacco,” says one of the founders of Action on Sugar, a recently formed U.K. group. The new documentary Fed Up takes this stance as well, with Katie Couric and the rest of the team behind the film issuing a challenge to go sugar-free for 10 […]

Mindful Living, one of our 10 Trends for 2014 and Beyond, points to consumers developing a quasi-Zen desire to experience things in a more present, conscious way—that is, more mindfully. As part of our research, we interviewed Richard Pierson, co-founder of Headspace, a 4-year-old digital health platform that focuses on “meditation for modern life.” He […]

Read our roundups in magazine form on Flipboard, via the iOS and Android app or online; click here to find our magazine collection. -A New York Times section on the future of money includes a look at a potential “revolution in money,” the credit card of tomorrow and the bank branch of the future. -Americans are becoming […]

Read our roundups in magazine form on Flipboard, via the iOS and Android app or online; click here to find our magazine collection. -Facebook’s WhatsApp acquisition “signals the arrival of an intense new phase of corporate competition in Silicon Valley,” says The New York Times. And the paper reports that Facebook is seeking to capitalize […]

While some brands have long painted a portrait of the U.S. as a society that’s both equal and inclusive, the mere existence of a multicultural marketing industry seems to suggest otherwise. Now, as America’s population grows ever more racially diverse—non-Hispanic whites are on track to become a minority group in the next three decades—as well […]

Read our roundups in magazine form on Flipboard, via the iOS and Android app or online; click here to find our magazine collection. -In a graphic, Roper Reports Worldwide compares what was on the world’s mind in 2008 vs. 2013. -Time names Pope Francis as person of the year, and takes a visual look at […]

At its Future Fast Consumption forum in New York last week, trend research group Stylus explored how the digital age is shaping consumer expectations. Consumers are demanding more seamless, personalized experiences, with information and tailored recommendations at their fingertips (akin to our trend Predictive Personalization). And the ability to easily explore and nurture niche interests […]

Read our roundups in magazine form on Flipboard, via the iOS and Android app or online; click here to find our magazine collection. -An FT special report on South Korea includes a look at the growing influence of its pop culture and the expansion plans of hot messenger app KakaoTalk. -The Economist examines the recent […]

In July, we wrote about 3D printers moving into the mainstream as costs come down, with several major retailers now selling 3D printers or providing 3D-printing services. Shortly after that post, UPS announced it would begin offering access to in-store 3D printers, targeting startups and small businesses; six locations around the U.S. are now testing […]

Coca-Cola’s recent “Social Robots” initiative allowed some teens who couldn’t attend the brand’s annual Summer Love Festival in Israel to participate via robots (see today’s post on our sister blog, AnxietyIndex). And San Pellegrino recently let people take virtual tours of Taormina in Sicily using five remotely controlled robots, part of its “Three Minutes in […]


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Things to Watch

  • Facebook’s Anthology
    April 30, 2015 | 4:20 pm

    FacebookVideo smallVideo is king on social media—more than 4 billion are viewed per day on Facebook alone. To capitalize on that, Facebook has just introduced Anthology, a partnership with seven media companies with the aim of creating unskippable ads.

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  • MyIdol
    April 27, 2015 | 4:55 pm

    MyIdol

    Social media is abuzz with tiny pole dancers. And rock stars. And pandas. All thanks to an app that takes the humble selfie to new heights of playful absurdity—and in 3D, no less.

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  • Tindergram
    April 17, 2015 | 11:03 am

    Tinder Instagram

    Swiping just got more interesting—with its latest update, Tinder lets users browse the Instagram feeds of their potential matches. The pairing (which, Adweek notes, seemed inevitable) offers “a sort of social diary, co-written by your friends and family” to help people better stalk their dates.

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  • Everlane’s Transparent City series
    April 8, 2015 | 2:33 pm

    Everlane LA

    “We call it Radical Transparency,” says e-tail startup Everlane. The company, known for its luxe basics, was built on the principle of disclosing production costs and keeping markups as low as possible. Now, Everlane has launched the Transparent City tour, a first-of-its-kind look at the inner workings of like-minded local companies. The kickoff event in LA brought guests behind the scenes with local bloggers, designers and chefs to learn about their creative inspiration. And, perhaps the culmination of the week — Everlane invited a select few on a tour of their factory, sharing the garment construction process from start to finish. The tour had a 300-person waitlist.

    Continue reading “Everlane’s Transparent City series” »

  • Crossing ‘the digital divide’
    March 19, 2015 | 4:24 pm

    ggw_16-9

    In a piece on an 82-year-old going online for the first time, The Washington Post called attention to a rising issue—the divide between those who use the Internet and those who don’t (13% in the U.S., and 41% among senior citizens).

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  • Incremental saving and giving
    March 11, 2015 | 1:51 pm

    Call it progress or just laziness—apps are popping up that harness our small change and put it to better use. Acorns, dubbed “the Tinder of investing,” links to a user’s debit or credit card and rounds up to the nearest dollar on every purchase. The app then takes that spare change and invests it in a portfolio of the user’s choice—portfolios range from low to high risk (and reward). Or users can opt to let Acorns choose for them based on their age, goals, income and other factors. Meanwhile, apps like Qapital and Digit facilitate regular small transfers from checking to savings, and banks themselves are getting on the incremental savings bandwagon. (See: Bank of America’s Keep the Change and Wells Fargo’s Way2Save.)

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  • Augmenting sleep
    March 9, 2015 | 12:02 pm

    Sense orb

    Digital platforms are already integrated into our every waking minute—now they’re moving into our sleep. A spate of apps and devices aim to aid and facilitate better sleep, from ambient lamps to a lucid dreaming sleep mask to an app that wakes you up with a phone call from a stranger.

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  • The sharing economy grows up
    March 3, 2015 | 3:30 pm

    Screen Shot 2015-03-03 at 2.28.41 PM

    Hotel giant Starwood has bought in to the sharing economy. The group, which owns W Hotels, St. Regis and Sheraton, has announced a partnership with car service Uber in which every dollar spent by a guest on an Uber car earns points toward free rooms and other perks.

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  • Digital immersive exercise
    February 25, 2015 | 4:04 pm

    immersive-fitness-the-trip

    Equinox’s new revved-up cycle class speaks to a growing exercise trend—digital immersion. This month the gym brand unveiled Pursuit, an immersive cycling concept, to limited U.S. gyms. Equinox describes the program as “an immersive studio cycling experience that uses groundbreaking gaming and data visualization to drive competition and inspire peak performance.”

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  • Science fare
    February 20, 2015 | 2:07 pm

    Screen Shot 2015-02-20 at 12.59.22 PM

    The worlds of science, gastronomy and art are continuing to cross-pollinate—from edible conceptual art to molecular gastronomy “lab cafés” to synesthetic dining events. Café ArtScience in Cambridge, Mass., is a recent example. Opened late last year by David Edwards, a Harvard engineering professor, the café serves whiskey “fogs” through a special carafe that turns the liquor into vapor (which means consumers don’t take in any of the calories and feel none of the intoxicating effects).

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