Target has just launched Open House, a retail experience the brand calls “the most connected house on the block.” Located in San Francisco, Open House brings together the latest devices from the Internet of Things and gives visitors a taste of home life, as enhanced by smart devices.
Apple aims to transform medicine with this month’s UK release of the MyHeart Counts app. Developed with the company’s ResearchKit tool, the free app harnesses the power of big data and smartphone sensors to gather information on fitness and cardiovascular health that would be impossible to collect through traditional research methods.
German luxury spa Villa Stéphanie pampers its guests with a new digital-detox treatment. Rooms are equipped to block all wifi signals, so guests can enjoy a tranquil, tech-free experience.
A UK-based art-science team is poised to change the way we think about data storage with its new project, Music of the Spheres. Employing bioinformatics technology, the collaboration encodes music onto strands of DNA suspended in soap solution. While recording music on soap bubbles may seem fantastical, the venture suggests the potential for vast storage […]
British online supermarket Ocado has announced its SecondHands program: a five-year project aiming to create an autonomous robotic warehouse employee. An example of our “Cognitive Technology” trend in this year’s Future 100 report, the project could revolutionize the way factories handle repairs, logistics and more, but comes with its share of challenges.
A new initiative announced at Google’s annual developers conference is making waves in the wearable tech world. Project Jacquard, launched in collaboration with Levi’s, makes touch interfaces more wearable than ever by weaving them directly into traditional textiles. This high-tech fabric is made of conductive thread that can respond to touch signals like swipes and […]
New apps and services are enabling sophisticated content creation on the go, using only mobile devices. This month at the Cannes Film Festival, L’Oréal Paris launched an app called Twicer that lets users record video, then layer a separate video commentary over it. The second layer, usually a video selfie, appears in the top right […]
At last week’s Sight Unseen Offsite event in New York, Ford partnered with indie design studio The Principals to create the “Dynamic Sanctuary.” The sanctuary is a sculptural space made out of plastic, Plexiglas and LED lights that connect to a heart rate monitor and fade in and out based on the wearer’s pulse. The […]
, new york
, Telepathic Technology
, the principals
, wearable technology
Mennah Ibrahim joined J. Walter Thompson in autumn 2010, heading up the newly established Brand Intelligence team across the agency’s network in the MENA region. In this role, Ibrahim, a self-described “genuine peoples’ enthusiast,” has written widely on consumer intelligence and category knowledge. In 2013, Ibrahim launched an annual trend report that helps brands and […]
, Arab world
, mennah ibrahim
, Middle East
Some worry that the coming age of virtual reality could lead to an epidemic of digital shut-ins—why leave the house when you can “be” anywhere with the touch of a button? The Void, however, imagines a social space where virtual reality might draw people together—a 21st century take on the classic video arcade.
, immersive entertainment
, Immersive Experiences
, the void
, virtual reality