Kony 2012, economic optimism, air pollution

The Economist takes a look at whether we should be optimistic about a global economic recovery.

The Guardian reports on the OECD’s warning that urban air pollution is set to become a bigger health threat than dirty water.

-Vijay Vaitheeswaran, author of the new book Need, Speed and Greed, talks to Co.Exist about why he foresees a “post-industrial revolution” and a wave of bottom-up innovation.

-Chinese and other buyers are snapping up Italian luxury brands, according to The Economist.

-The recession and its aftermath have made 18-34-year-old Americans a less coveted demographic for marketers, according to Time.

-A new study finds that Millennials care less about social and environmental issues than their Boomer parents did when they were younger, reports the Associated Press.

The New York Times looks at the rising fear of toxins in household goods among American moms and says a “chemical purge may be developing into a ritual of new parenthood.”

-“Women are overtaking men as America’s breadwinners,” says Time in a cover story that examines the upside of this trend.

-As men take a greater interest in housewares, more products are being designed to appeal to them, reports The New York Times.

Gartner says that in about two years, the “personal cloud” will become the center of our digital lives rather than the PC and outlines some trends driving this shift.

Fast Company lists the world’s 50 most innovative companies, and the top 10 in a range of industries and regions.

-Retailers are retooling for younger, in-store shoppers who “prefer Pinterest recommendations, Zappos reviews and Fashism feedback to interacting with someone behind the counter,” reports The New York Times.

-Nielsen finds that by and large, U.S. smartphone owners visit major online retailers via their mobile websites, not their apps, Mashable reports.

-A new Nielsen report on the Asian media landscape finds “fundamental changes to the way in which media is consumed.”

-The end of a long era: Encyclopaedia Britannica announced it will no longer publish print editions.

-Newspapers are attracting a new audience of foreign readers online, as The Economist reports.

Ad Age spotlights a Forrester report on media consumption among Brazilians and Mexicans that forecasts spikes in online adoption over the next five years.

-SXSWi wrap-up: Fast Company offers a rundown of event buzz and pictures. Time lists its top five stories from the conference.

-Kony 2012 becomes the most viral video in history.