Genetic testing data, France's "clitoral activism," athleisure meets alcohol.
–London’s Duck & Waffle’s new cocktail menu explores Urban Foraging vs. Urban Decay, making use of foraged ingredients and creative leftovers like burnt toast, discarded coffee grounds and avocado skins. Via the Financial Times.
–For artists like Frank Ocean and brands like Nike, zines have become the new highbrow method of building consumer engagement, according to World Global Style Network.
–Popular genetic testing kit company 23andMe has amassed a database of more than one million people’s DNA. Fast Company explores how they plan to market it.
–Conferences, zines, and the first 3D-printed clitoris: Why “clitoris activism” is a growing movement in France. Via Dazed.
–A music video from The Roots that accompanies Stella Artois’s newest marketing campaign was created in partnership with food scientists to highlight the beer’s flavors through auditory experience. Via Adweek.
–Is there room for alcoholic beverages in the athleisure market? New brands are targeting health-obsessive millennials with fitness-chic concoctions, Bloomberg writes.
–Here’s how to find out what Facebook thinks of your political preferences as the company lifts the curtain on its custom ad targeting process, The Verge reports.
–Take a look at the future of coworking: New spaces are adding Kombucha, movie screenings and more to help users find their “authentic selves.” Via Bloomberg.
–Shortly after French police banned “burkinis”, Police Scotland announced that it would formally add the hijab as an option for its official uniform. Via Broadly.
–T Magazine traces the long and robust history of punk and rebellion in French fashion.
–A contemporary design exhibit at the Stedelijk Museum in Amsterdam assembled 30,000 plastic cocktail umbrellas and stirrers into intricately patterned wall carpets. Via the New York Times.
–Is reality TV becoming more empathetic? The Atlantic investigates.
–Latch, a startup from Apple veterans, is marketing a digital lock aimed at city landlords dealing with a new influx of on-demand delivery services, Bloomberg writes.
–Would you drink wine out of a can? Millennials and the “bro” market, apparently, love it. Via Adweek.