...major cable operators, satellites and telcos in 2012 with this vision of ultimately having a ubiquitous tool by which consumers can purchase products related to what they’re watching. What kind...

...three times the amount of traffic engagement than on the other two platforms combined. Close to 78% of engagement was across Messenger. The recent deployment of version 1.1 for Messenger...

I think a small proportion are. When it comes to consumer choices, 70%, 80% of consumers in the U.K. and Europe are concerned about sustainability and environmental impact. That tends...

...connect with consumers. R eally broadly, what do you think has changed in the last year or so in mobile, as far as how consumers are using the phone and...

...the people who make products have no idea who their consumers are. The idea of turning products into media channels that can engage with consumers and create a one-to-one enduring...

...consumer to turn on their device than walk over to a PC and wait for it to boot up, which is why we see very high levels of engagement with...

unprecedented insight into how consumers use their products. “Awear’s smart tag enables active, personalized engagement in real time, rewarding the consumer on product usage,” Liron Slonimsky, chief executive officer and...

...to establish responsible terms of engagement and alleviate consumer concerns. The future looks like the past Every year The Conference poses the question: what does the future look like? Some...

Social media, once a space for catching up with friends and family, quickly evolved far beyond that simple function. It has gained consumer attention for everything from previews of the...

...sizes to consumers’ health interests. -The “How We Eat” series explores why frozen foods have fallen on hard times as consumer preferences change. –The WSJ’s “How We Eat” reports that...