IBM has been promoting the commercial applications of Watson, its artificial intelligence service, with CEO Ginni Rometty announcing a Watson challenge for mobile developers at the recent Mobile World Congress....

...users), and will now use Watson to analyze this data and offer recommendations. Under Armour and IBM to transform personal health and fitness, powered by IBM Watson “When it comes...

...White, speaking at the panel. IBM generally prefers the term “cognititive” to AI when it comes to the company’s much-touted Watson technology, which was on display at a nearby branded...

...father of advertising,” died in 1999, but will be represented by the AI engine IBM Watson, which will be fed Ogilvy’s books and videos so that it can answer on...

...and ended up winning more than $1.7 million in chips at Rivers Casino in Pittsburgh, Pennsylvania. AI bots have beaten human experts at many tasks, from IBM Watson’s Jeopardy triumph...

...up in different colors. The dress was a partnership between the British fashion designer Marchesa and IBM’s cognitive technology arm, Watson. American fashion designer Zac Posen created an illuminating ball...

–Marketing looks at our Generation Z report and how brands can connect with these savvy consumers. -Meanwhile, Adweek warns marketers: “Gen Z doesn’t need you.” –New York considers what IBM’s...

...to voice technology, according to a brain imaging analysis conducted with Neuro-Insight. Featured experts in the videos include: Duncan Anderson, CTO of IBM Watson Europe Heather Andrew, CEO of Neuro-Insight...

...on. In Spain, researchers created a beer-tasting robot that can distinguish between varieties of brew. Meanwhile, advanced technology can also create recipes: IBM has touted how Watson, its “cognitive computing...

...per year to six, Women’s Wear Daily reports, reflecting the challenges of reaching younger consumers via traditional media. –Condé Nast is tapping into IBM’s supercomputer Watson, using big data analysis...