–Business of Fashion charts the “Asian-ification” of beauty as Asian brands become key global players and influencers. -In the midst of California’s drought, consumers are adapting cooking to...

J. Walter Thompson’s Innovation Group MENA has released a new report, The Future 100: MENA Trends and Change to Watch in 2016, offering insight into 100 cutting-edge trends...

-With Facebook and Apple News integrating articles seamlessly into their platforms, the Financial Times looks at the future of publishing and whether news organizations can adapt. -“Marriage equality...

The Innovation Group MENA has produced Generation BOLD, a report that investigates the growing cohort of 50+ consumers in the Middle East and North Africa. Over-50s in this...

Mennah Ibrahim joined J. Walter Thompson in autumn 2010, heading up the newly established Brand Intelligence team across the agency’s network in the MENA region. In this role,...

...of Pharrell’s “Happy” video), they’re breaking the monolithic stereotype of Islam as a symbol of archaism and oppression. While the Mipster subculture has just come to light in the West,...

...the lightest way to communicate to the outside that Islam is not only about terrorism or people killing each other.” Download “The New Muslimah: Southeast Asia focus” for more on...

...like Islam and Christianity. But Buddhism and Daoism are now tolerated and even encouraged. This slow shift that began about 10 years ago really picked up pace under current President...