with live ads, including Carl’s Jr., who created live ad experiences on Twitch. Across platforms, live streams are becoming more sophisticated. E! News features live-streamed shows that are nearly indistinguishable...

...new audiences. They’re live-streaming the debate, or live-streaming things from the convention. We’ve done some millennial studies earlier this year, and we found that millennials are the largest demographic of...

Live video may be coming to a feed near you, as Twitter has acquired live streaming startup Periscope. Periscope’s app is still in beta, but Twitter is betting on the...

...product line for the cable operator, which then turned into a video delivery system that competed with the cable operator. Now it’s turning into a delivery system called TV Everywhere,...

...Currently under way, Singapore’s Digital Fashion Week is billed as the world’s first “live streaming only” fashion week, with online viewers able to buy fashions they see on the models....

Tech juggernauts Instagram, Spotify, Apple Music and YouTube are launching a new wave of creative video and audio entertainment formats, reimagining the streaming experience. Combining original podcasts, brand-curated playlists, audioplays...

...providers to enable the live sports experience on multiple VR devices,” the company stated. In another live-streaming demonstration, viewers were transported above a solar power array in the desert as...

...it would put up a metered paywall across its site—including its Live TV digital channel—John Micklethwait, editor-in-chief of Bloomberg News, pointed to entertainment streaming services such as Netflix and Spotify...

...Facebook, in particular, looks set to benefit from this shift. The company has recently placed much greater emphasis on video. Facebook began testing Periscope-like live video streaming in December 2015,...

...to three existing ESPN outlets. Commentators in the past have cited live sports as a hindrance to mass cord-cutting, but this barrier, too, seems to have fallen away. Context is...