...re-examined. We’ve termed this Remixing Tradition, one of our 10 Trends for 2014 and Beyond, and its effects are far-reaching. Across the Muslim world, for instance, a generation of young...

...While it may look a lot like tradition has been thrown out the window in this everything-goes age, consumers are increasingly Remixing Tradition, as we report in our 10...

...Remixing Tradition, one of our 10 Trends for 2014, is the idea that rather than discarding traditions, people are mashing up the old with the new to create their...

...halved in the U.K. (45 percent) and the U.S. (52 percent). Finally, the trend Remixing Tradition can almost be stamped “Made in Canada,” a proudly multicultural society. The vast majority...

...savvy Millennial Arab—a minority soon to become a mainstream cultural phenomenon. This phenomenon is also a manifestation of one of our 10 Trends for 2014, Remixing Tradition: the idea that...

Americans are now largely open to seeing LGBT characters or couples in ads, as recent JWT research confirmed, and thus “advertising is coming out of the closet, with...

To bring our annual 10 Trends report to life, last week JWTIntelligence held our first Trends Salon, at JWT New York. The event brought together an array of...

As a companion to our 211-page trends forecast for 2014 and beyond, we’ve created a 2-minute teaser video that provides a quick rundown of our 10 trends. Special...

Today we released our ninth annual forecast of key trends that will drive or significantly impact consumer mindset and behavior in 2014 and beyond. In this year’s report,...

...many of the traditional Eastern-based religions, the practice of mindfulness is not based in any religious practice. It is, however, considered a practice, which means it is something that should...