J. Walter Thompson Intelligence is a center for provocative thinking that focuses on identifying shifts in the global zeitgeist.
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At CES this week, cable and satellite channel Syfy launched Syfy Labs, an innovation lab that formalizes its commitment to multi-pronged immersive storytelling. Photography credit: Gabe Ginsberg/Syfy “Over the past...
...video offerings in future. Syfy Labs, a new initiative from the Syfy cable network, exhibited its multi-pronged approach to immersive storytelling. In partnership with Phillips Hue, Syfy has created lighting...
...abandon, transported from the busy conference hall and lost to the virtual world around them. Eleven Eleven NBCUniversal’s launch of Eleven Eleven, presented by Syfy, also goes against the narrative...
...to MTV. Meanwhile, the Syfy channel is prepping Defiance for 2013, a TV series that will launch concurrently with a massively multiplayer online game from Trion World. Promotional material explains...
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