J. Walter Thompson Intelligence is a center for provocative thinking that focuses on identifying shifts in the global zeitgeist.
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...(MENA). Now, marketers are waking up to another rising cohort: young, tech-savvy Muslimah in Southeast Asia. Our newest trend report, The New Muslimah: Southeast Asia focus, zeroes in on this...
As part of research for our trend report “The New Muslimah: Southeast Asia Focus,” The Innovation Group and J. Walter Thompson Kuala Lumpur interviewed young Muslim women entrepreneurs, musicians and...
...Africa (MENA). Now marketers are waking up to another rising cohort of young, tech-savvy Muslimah in Southeast Asia. Young Muslim women in Southeast Asia are coming of age at a...
...part of a new trend report, “The New Muslimah: Southeast Asia focus.” In Malaysia, the hijab is known as the “tudung,” which translates to “cover.” We talked to Azalia Zaharuddin,...
trends and culture for the international editions of the New York Times and Forbes. As the Innovation Group’s new APAC Director, I am excited about bringing this new offering to...
...business, November Culture. Yuna is one of the young media influencers featured in the Innovation Group’s report: “The New Muslimah: Southeast Asia focus.” We caught up with her to ask...
...Group’s report “The New Muslimah: Southeast Asia focus,” which looks at the changing face of young women in Southeast Asia’s dynamic, connected economies. A survey conducted by SONAR™, J. Walter...
of increasingly observant Muslims is influencing sectors from food to fashion to banking, as covered in our recent trend report, “The New Muslimah.” In the US, evangelical Christians have reshaped...
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