Digital frontiers: We’re now contemplating a world in which retail is everywhere. As e-commerce grows more dominant, and internet access is viewed as more of a public utility like water or electricity, retail becomes ubiquitous in our urban spaces and everyday lives.
Experience frontiers: Retail is dividing between online shopping for pure utility, and shopping as an experience, in which physical stores remain a crucial touchpoint. We explore the implications of experientialism for retail, with six in-depth experience case studies.
China: We explore emerging Chinese retail trends, from heightened demand for premium food, to luxury brands investing in Chinese e-commerce platforms, to China’s approach to virtual-reality shopping.
Key retail markets to watch: The latest retail outlook from Seoul, Bangkok, New Delhi, and Dubai/Abu Dhabi.