• Consumer data from a survey of 1,000 women in Indonesia and Malaysia from SONAR™, J. Walter Thompson’s proprietary research tool
  • 20 pages of infographics on attitudes towards religion, representation, food, fashion, personal care products, banking, travel and technology, as well as the importance of “halal”
  • Interviews with academics, media influencers and entrepreneurs
  • Six case studies of personalities and businesses that are reshaping what it means to be Muslimah